Our story

Lauren spent 12 years abroad (UK) where she spent most of her hard-earned pounds on travelling and shopping the high streets. What always captivated her was the affordability of clothing and accessories in London. It was easy enough to shop for an entire outfit inclusive of new handbag and accessories for just one night out ‘on the town’. She  wanted to bring this element of affordability to her home city, Durban so when she moved back to SA in 2010 with her British husband and two children, her dream unfolded and it continues to grow!

What began with selling a few necklaces and bangles at local open days has rapidly grown into a distinctive range of a number of accessory lines that are all hand-picked by Lauren to suit all tastes, styles and occasions. Her zest for life and sense of fun is reflected in her pieces which are both funky and elegant and inspired by international fashion trends as well as her desire to give every woman an opportunity to feel confident and ready to take on the world. Lauren travels once a year, to keep an eye on trends abroad and maintain relationships with suppliers (who have become like family).  She is also passionate about supporting local and her range includes beaded items, produced by groups of ladies in rural communities right here in Kwazulu Natal. Lauren is an avid supporter of various charities in the community and it you will seldom spot her donated prizes at events in and around the city.

She is fastidious about customer service and packaging and with the growth of her business over the last several years it has not only included growth of newly acquired customers but most of them, retained and frequently returning again and again.

Lauren’s collection includes the best of locally and internationally sourced jewellery offering unique, quality pieces at competitive prices. Her diverse range is available at boutique stores across South Africa.

If you are in Durban or visiting, it is a must that you experience the Lauren Ginn Accessories boutique store at 9 Ennisdale drive, Durban North: open Monday to Saturday.  Your ideal morning out with friends-coffee and cake on site at Suburban cafe and a pedicure or massage at the gorgeous Skin and Nail Bar. Free parking on site.

Lauren Ginn Accessories has a direct WhatsApp line – ask us anything about our jewellery or if you are looking for a gift and need assistance – we are here to add value to your experience! Click here:


“It is always my goal, to make women feel and look their ultimate best. Adding a simple piece of inexpensive jewellery can make or break your day.”

  Our retail store is at 9 Ennisdale drive, Durban North – we share premises with Suburban cafe and The Skin and Nail Bar. We are open Monday to Friday 8.30am – 4.00pm and Saturdays 9.00am – 1.00pm.